Grand Iceberg helps Nordic Startups to Scale Internationally
Grand Iceberg Group is committed to helping ambitious tech startups scale their operations and accelerate toward 100M€ ARR by optimizing strategy, technology, and execution.
In 2026, we partnered with Hanken Business Lab to join the European Union-funded Time 2 Scale Program. This initiative strengthens the entrepreneurial ecosystem in the Central Baltic area by providing targeted, hands-on support to 72 technology companies between 2025 and 2028.
Time 2 Scale is a nine-month international scale-up program designed for ambitious tech ventures from Finland, Estonia, and Latvia. It empowers companies with existing market traction to realize their international growth ambitions through a connected cross-border ecosystem.
20% of Founders Say GTM and Sales is their #1 Challenge
Based on data from over 600early-stage European founders, the recent Slush Startup Pulse Survey 2026 highlights a significant shift in the European startup landscape: while fundraising remains the top overall concern, revenue growth and GTM execution have seen the sharpest rise in founder anxiety.
Startup Pulse Survey (Slush 2026)
During Spring 2026, Grand Iceberg contributed expertise by working directly with two promising companies: Reveel (Travel Tech) and Quulio (SMB Fintech).
In these engagements, we attacked the GTM challenge head-on by applying proven frameworks from Winning by Design (Bowtie for scalable revenue architecture and SPICED for customer discovery), combined with Salesforce-inspired value selling methodologies — all while maintaining an AI-first mindset and authentic founder-to-founder interactions
Reveel x Grand: Building Scalable GTM Strategy for Travel Tech Company
Reveel is revolutionizing the tourism experience with its all-in-one digital platform for visitor guides, interactive maps, and QR-powered ticketing.
Sebastian Mellblom, CEO & Co-founder, Reveel:
“We were in a rather good position in Jan 2026, but wanted to understand what needs to be done to take our 350K€ to 1M€ ARR. Clear problem, and Grand Iceberg provided a clear promise of a solution. The coaching experience was great. Every time we met, we actually moved forward.
As a result of our co-operation, we implemented new pricing logic that better reflects our software impact, separated runrate business and large deals, and created an upselling plan for existing customers. I would recommend this to anyone who wants to understand what it takes to bring your business to specific recurring revenue levels.”
Quulio x Grand: Elevating GTM Strategy with SMB Fintech Company
Quulio is an all-in-one platform that simplifies invoicing, taxes, client management, and accounting for solopreneurs and small businesses, especially in the blue-collar segment.
Fred Nielsen, CPO & Co-Founder, Quulio:
“By early 2026, our fintech software for blue-collar solopreneurs had been live for six months, it was time to focus on go-to-market. After a year of building product, we hadn't yet found the right channels for customer acquisition, and that had become our biggest bottleneck.
Working with Grand Iceberg brought clarity, structure and laser focus to our sales thinking and action. As a result of our cooperation, we gained clarity on how to target different users, which brought us 40% more qualified leads and made our marketing 60% more effective, along with clear channels for closing each segment. “
These collaborations showcase Grand Iceberg’s practical, hybrid approach: blending battle-tested B2B sales strategies with modern go-to-market methods and entrepreneurial dialogue. This balance helps Nordic and Baltic startups build sustainable and scalable revenue systems.
Moving forward, we’re proud to support the European startup ecosystem and look forward to helping more founders turn international ambitions into real action and results.
Read more about the Time 2 Scale Program:
https://centralbaltic.eu/project/time-2-scale/
Learn more about Grand Iceberg Group:
www.grandiceberg.com
Learn more about Reveel:
www.reveel.quide
Learn more about Quulio:
www.quulio.com
Discover Hanken Business Lab:
https://zaap.bio/hankenbusinesslab
Discover Slush Event:
https://slush.org/

